This Privacy Policy (“Policy”) outlines how Uptrend Funding, LLC. and Uptrend Financial, LLC (“Uptrend,” “we,” “us,” or “our”) collect, use, share, and protect your Personal Information when you interact with our website uptrendfunding.com (“Website”) or use our services (“Services”). This Policy is designed to be transparent and comply with applicable privacy laws.
Information We Collect
We may collect the following types of Personal Information:
Information You Provide: This includes information you submit through forms, applications, or other interactions with us, such as your name, contact information, business details, financial information, and any other information necessary to evaluate and provide our MCA services.
Information Collected Automatically: We may collect information about your device, browsing actions, and patterns when you interact with our Website. This may include your IP address, browser type, operating system, referring URLs, pages visited, and dates and times of access. We may use cookies, web beacons, and similar technologies to collect this information.
Information from Third Parties: We may receive information about you from third-party sources, such as credit bureaus, public databases, and our marketing partners.
How We Use Your Information
We may use your Personal Information for the following purposes:
To Provide and Improve Our Services: This includes processing applications, underwriting loans, communicating with you about your account, and enhancing our products and services.
Marketing and Communication: To send you promotional materials, newsletters, updates, and other information that may be of interest to you. You can opt out of these communications at any time.
Analytics and Research: To analyze trends, usage patterns, and user demographics to improve our Website and Services.
Legal Compliance: To comply with applicable laws, regulations, and legal processes.
Protect Our Rights and Interests: To prevent fraud, misuse, and unauthorized access to our systems and services.
How We Share Your Information
We may share your Personal Information with the following parties:
Service Providers: Trusted third-party vendors who help us operate our business and provide services to you, such as payment processors, IT providers, and marketing agencies.
Business Partners: Financial institutions, brokers, and other partners with whom we jointly offer products or services.
Legal Authorities: As required by law or in response to legal requests and processes.
In a Business Transfer: In the event of a merger, acquisition, or sale of all or a portion of our assets.
Your Choices and Rights
You have certain rights regarding your Personal Information, including the right to:
Access and Correct: Request access to your Personal Information and request corrections if it is inaccurate or incomplete.
Delete: Request deletion of your Personal Information under certain circumstances.
Object: Object to the processing of your Personal Information.
Restrict Processing: Request restrictions on the processing of your Personal Information under certain conditions.
Data Portability: Receive a copy of your Personal Information in a structured, machine-readable format.
Security
We implement reasonable security measures to protect your Personal Information from unauthorized access, disclosure, alteration, and destruction.
Children’s Privacy
Our services are not intended for children under the age of 18. We do not knowingly collect Personal Information from children under 18.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated Policy on our Website or through other communication channels.
Contacting us
If you have any questions or concerns about our Privacy Policy or practices, please contact us at info@uptrendfunding.com
